People in positive moods are almost six times more likely to innovate and solve problems creatively.
Stat Creative Chart
A few words from our Chief Statistician, Samaah Abdallah, on creativity:
A review of the literature on workplace happiness by the UK Department for Business, Innovation and Skills identifies increased creativity as one of the key pathways between happier employees and increased productivity. One study found that 59% of happy employees said their job brings out their most creative ideas, compared to only 3% of unhappy employees. This ties into the vast literature on positive psychology. People in positive moods are better at lateral thinking, process complex information more speedily, and have a wider attention span – all things we need to be creative. In one study students were shown short films that either put them in a positive mood or were neutral. The students were then asked to solve a challenge: they were asked to fix a candle to a corkboard and arrange it so that it would not drip wax on the floor, and were given a candle, a box of drawing pins and a book of matches. 75% of the students who had watched the film that put them in a positive mood solved the task. In contrast only 13% of students in the control group did. In case you are wondering, the trick is to use the box the drawing pins comes in as a platform to put the candle on!
Unhappy employees are twice as likely to leave their job in the next quarter
Stat Turnover
A few words from our Chief Statistician, Samaah Abdallah, on staff turnover:
One of the key impacts of happiness on the bottom line is through a reduction in staff turnover. Unsurprisingly, happier employees stay on the job for longer. Analysing data from our largest client, we have found that the 20% least happy employees are twice as likely to leave their job in the next quarter than the 20% happiest employees. This data comes from a client operating in a sector where job satisfaction has typically been found to only moderately predict turnover, suggesting that other sectors would see even bigger effects. And this big effect converts to huge cost savings – given the cost associated with recruiting new staff and getting them up to speed in a new role.
Teams with low morale are 28% less productive
Stat Productive Chart
A few words from our Chief Statistician, Samaah Abdallah, on productivity:
There is a huge amount of literature demonstrating the relationship between how employees feel at work and their productivity. A 2010 analysis of 73 studies found a significant correlation between average job satisfaction in a team and team productivity of 0.34. What does that mean in terms of the bottom-line? Based on data from our largest client, the happiest teams are 28% more productive than the least happy teams. Just increasing average happiness in a team by half a point on our 1 to 5 point scale is associated with an increase in productivity of over 7%.

Protect and safeguard your business success with our Happiness KPI

Sceptics might think tracking happiness in challenging times could feel disrespectful. But looking after employees’ emotional and social wellbeing is even more critical.

Our data shows that if teams’ morale falls just half a point staff turnover increases by 17% and productivity falls by at least 7%.

Here's the proof

How Friday works

Over the last six years, we’ve worked with over 9,000 teams across 1,000 organizations, measuring and improving happiness at work. We have learnt that the best way to create a positive work culture is to help teams and organizations learn for themselves.



Every week, teams receive a handful of questions that take about 2 minutes to answer.

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Results are fed to the dashboard anonymously, where everyone can see the happiness KPI. On Monday morning, teams devote 5-10 minutes discussing the results.


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Whether you are managing a single team—or measuring The Happiness KPI across multiple teams—behaviour change comes from regular, incremental improvements.


About us

Founded by Nic Marks, leading statistician, happiness expert and TED speaker, we interpret people data and help companies understand employee wellbeing.

Over the last six years, we have worked with over 9,000 teams, across 1,000 organizations, measuring and improving workplace culture.

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How our clients use Friday

It feels obvious, doesn’t it? Companies have used simple metrics to measure customer experience (such as the NPS) because complexity is blinding. So now we’re bringing a simple feedback loop to employee experience.

Read about our clients

“In a cost-conscious market place, this tool helps leaders and managers to make informed, data-driven decisions about where best to invest their people spend.”

Dylan Berthier
Global Head of Communications & Engagement
Metlife Headspace Travelex Future Learn

Get smart, intelligent frontline feedback

Use Friday’s feedback loops to get real-time insights into team dynamics and support positive culture change.

Put happiness at the heart of your corporate agenda.

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